You talking to me?

The English language is no longer sufficient for companies that want to trade internationally. More and more businesses are recognising that marketing campaigns, written in the language of the target client, are strategic to successful overseas development.

Key facts...

1 in 5 UK exporting companies have lost business due to their lack of language or cultural skills.

80% of UK exporting companies cannot conduct business overseas in even one foreign language.

75% of the world's population speak no English at all.

Over 70% of UK trade is with non-English speaking countries.

Yet...

Internet users are twice as likely to stay on a web site, and four times more likely to buy when addressed in their own language.

Export sales of companies that make an effort to understand each nations' way of life, consumer tastes, culture and language are growing by, on average, £290K per company per year.